Well, we’re in the last phase of production for our latest show – Solar System Odyssey. We’ll be doing evaluations with students on a rough cut of the show in our dome during the first couple weeks of May and then we’ve got 3 months left to put on the final polish.
In the meantime, we were asked to put together a new trailer for our first show, Earth, Moon & Sun. Full disclosure – when we originally put together a trailer for the show, we thought our target audience would be kids and their parents who would see the trailers being played before other shows, much like they would during a typical film in a movie theater. Turns out that’s not the case.
The audience for planetarium show trailers are science center and planetarium directors and educators – the people that are actually going to lease the shows and bring them to their planetaria. So we added more science content from the show and more explanatory voice over to give a better idea of the focus of the show. This will let the directors and educators know that we’re hitting specific curriculum points for children in the 8-11 range. Keep all that in mind if you’re making a trailer.
We also found out that Earth, Moon & Sun was the best selling show of 2010 from our distributor! I might have mentioned that in a previous post but we’re pretty psyched so I’m leaving it up.
Here’s the new trailer in domemaster format: